Let’s start with a story! You are an employee of a website development company. You are given a task by your employer to choose the best SEO agency of the world for your company. He added, that the company must have a good track record of providing seo services around their geographical area. What will you do?
The foremost step you will do is- google search. You search about “best seo agencies”. After getting various results, you will then shortlist few companies around your locality, which provides the services you are looking for. You will contact few of them, they all will explain you almost same things about their company. Now what! You are confused. Confused for which company should you rely on!
So, to vanish this confusion and help you choose one of the best SEO agencies, highly ranked companies of the world recommend to consider the following key points while opting out best service provider for your company.
- Decide what you need:
What are your requirements to be accomplished by the SEO firm you are about to hire. Are you looking forward for link removal, reputation management, SEO audit, PPC management or link building? You need to increase sales of your company or you want increment in leads. If you aren’t sure about this, than do it from now! Have a goal in your mind by which you will measure the success of your engagement with the SEO firm and make that goal, centre of your communication with them.
- Get multiple consultations,but keep it secret:
After deciding what you want, sit down with the SEO firm either in person, or over a call or email, whatever seems more qualified, and then ask them to help you figure out what you have already decided. Many SEOs will offer you free consultation so as to impress you and convince you to hire that agency. By the end of the consultation, which may take a few days if the SEO firm needs to go and do research on your website and industry, you should received a proposal with the services you need and pricing for them.
- Get case studies and references:
Without being able to see the future, the best way an SEO firm can answer this question is to show you that they’ve gotten the job done for other clients just like you. If you run a self storage company and you talk to a firm who has done work with 10 self storage companies, they will be successful then and can help you out by working successfully with your company.
- Make the firm tell you story:
A good SEO firm works tactically. A great SEO company does that but are also highly creative. A phrase says about it as “ creative people tell good stories”, as the stories will tell you much more about what that SEO company is all about. Ask the SEO firm how they were founded, what their best client experience was, what their worst client experience was and how they handled it, and how they’ve improved over the years. All these questions will help you know much better about the SEO firm and hence help you coordinate with them. Listening to the stories of any company, it becomes easier to understand their way of working.