Client feedback is important according to every SEO consulting firm. This is true that there are many factors which affect it and it might not be true always but you need it. It is better to gain accurate feedbacks from your client because they actually help you in deciding all your future strategies and approaches.
Here are few ways in which you can you can make your clients’ feedbacks accurate and actionable for you:
1.Assure that their identity will be confidential:
It is true that many clients do not rate and review their providers genuinely because they are afraid that their identity might be revealed. Many of them believe that rating bad nigh harm their relations with that of the provider as their identity will be revealed. Keep the information of the clients confidential and assure them about this because this will boost them to provide you positive as well as genuine results. This will help you to plan accordingly.
2.Open ended questions should be added:
You can ask them Open-ended questions or opportunities to comment on ratings in their own words. This will provide the agency with a much better view of what the clients really want to convey.
3.In depth interviews:
Carry out interviews with your clients and make sure that you have clear details about all the aspects of the project. Do not leave any further queries once you start with the project. This will also help you know the true perceptions of the client and you can recognise your flaws better.Professional listeners will help to drain out the real thoughts of your clients and will deliver them to you in a better way.
4.Close the feedback loop:
Feedback is a kind of loop and you need to close it by reacting to the feedback provided to you by the clients. If they want you to change something and you can change it then react to it. This will help you to connect with your clients well and they will also think that you are responsive. This will encourage them to provide you feedbacks in the future also.
5.Track your progress:
According to Kansas SEO tracking and monitoring progress is very important to make your client’s feedback accurate. Once you track your progress you will get to know what are your mistakes and where your company needs to take an action. In this way your performance will improve so clients will genuinely rate good for you.
There is a great necessity of making your clients feedbacks accurate because then only they are useful to you. If your clients are just rating because of any fear or stress then they are producing wrong results. This will affect your business and you will stand nowhere.